From the fuzzy front-end to product obsolescence
Across technologies, markets, industries
Partial List of Engagements and projects
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- Business and revenue models plus pricing: data tech
- Business planning and formation: SaaS business
- Business and revenue models: medical devices
- Investor relations and funding: clothing company
- Needs and solutions analysis: cleantech company
- Voice of the customer and funding: energy company
- Product positioning: food-services company
- Product costing and manufacturing strategy: electromechanical company
- Manufacturing and order delivery: medical devices
- Supply-chain management: cleantech company
- International distribution and logistics: materials company
- Business development & sales: cleantech company
testimonials
“We engaged Eben (CTV) for a new product market analysis and business plan complete with pro forma. As a nonprofit organization, we did not know what to expect when we started the process. However, after extremely focused, detailed, and professional guidance from CTV, our team not only met our deadlines, we gained a plethora of knowledge in market surveys, customer interviews, Monte Carlo forecasting, system design, pricing, and product scoping. Would highly recommend Eben for guidance in starting, building, or expanding a business or product! — James Downing, UNAVCO, Inc.”
“I had the privilege of having Eben as my mentor during my time at the Watson Institute Accelerator program in Boulder, CO in the year 2020. Through the few months I spent with him working on developing further my startup venture, I came to appreciate the value and impact he had not just on my startup but also my life due to his unique mentoring skills which tap into my deepest motivation of why I do what I do.
Eben’s understanding of the entrepreneurial world, advice, charisma, leadership and commitment with a constant dedication to hold me accountable for my set goals and objectives led to the very success of my time at Watson and contributed to the way I approach life today. He’s been a very positive influence in my life and I wouldn’t have wished for a better mentor than Eben.” — David Mualen, candidate, Ph.D., biomedical engineering, Ohio State University
“I connected with Eben at the Watson Venture Accelerator in July 2022. Since then he has been a great mentor generously sharing his golden nuggets of wisdom in building a company. He has been very helpful in giving advice and feedback on improving our product, team efficiency, marketing strategy and fundraising.
Eben is an experienced entrepreneur, mentor and instructor with great empathy. I learned a lot about the mental models of being a founder from him. His consistency in holding me accountable throughout the journey has been a huge encouragement.” Yaqi Chu, Social Entrepreneur
“Your team has impressed and delighted us. Clearly one of our best partners in our family.” — Carlos Ghosn, CEO, Nissan Motor Co.
“Doing more to know the customer and deliver solutions than anyone in the industry.” — CMO, Paccar Inc.
“We have come a long way from the intrapreneur project I put together in your class. Thanks again for all your help and guidance.”
“Eben, without fail, empowers teams to sharpen their product-market fit, identify strategic opportunities, and strengthen the value they deliver to paying customers. I look forward to opportunities to collaborate with Eben in the future and recommend his technical leadership to any organization that is tackling complex challenges with a novel solution.”
“Eben was my professor for both Marketing & High Tech Ventures and Product Development & Design. His extensive experience and insight, combined with his enthusiasm for students and the subject, led to some of the most valuable classes I’ll ever take. He has high expectations for the quality and focus of the work, and the depth of thought required to integrate the material into the real world.”
“He went out of his way to help me align my product development project to my full-time job, and I was promoted into a product development role before the semester ended. I am very grateful for Eben’s instruction and encouragement and would highly recommend his classes to anyone up for a challenge.”
“Through his invaluable mentorship, Eben has guided (us) through the initial stages of business plan development to an award in the Cleantech track of the University of Colorado New Venture Challenge. Eben is great to work with and he eagerly shares his deep knowledge and experience in start-ups, raising venture capital, networking, presenting, and cleantech industries. We are immensely grateful and humbled to have him as a mentor.”